Haloscan
Haloscan is a powerful SEO analysis tool that provides insights into keyword rankings, domain metrics, and related searches.
Actions33
- User Actions
- Keyword Explorer Actions
- Compare Keywords SERP
- Find Keyword
- Find Keyword Synonym
- Find Keywords Match
- Find Similar Keyword
- Get Keyword Data in Bulk
- Get Keyword Highlight
- Get Keyword Question
- Get Keyword's Available Dates From SERP
- Get Keyword's Site Structure
- Scrap Keyword
- Find Related Keyword
- Get Keyword Overview
- Get Keyword's SERP Page Evolution
- Site Explorer Actions
- Compare Domain Keywords with Competitors
- Get Competitor Best Pages
- Get Competitor Keywords with the Best Position
- Get Domain Categories Based on GMB Backlinks
- Get Domain Competitors
- Get Domain Data in Bulk
- Get Domain GMB Backlinks Map
- Get Domain Overview
- Get Domain Position History
- Get Domain Top Pages
- Get Expired Domains
- Get GMB Backlink
- Get History of Domain Pages
- Get Keyword Data From an URL
- Get Ranking of Domain Keyword
- Get Visibility Trend of Domains
- Reveal Expired Domains
- Get Best Keywords From Page
Overview
This node operation, 'Compare Domain Keywords with Competitors', compares keyword rankings between a specified website (input domain or URL) and its competitors. It is useful for SEO analysis to identify how a domain performs relative to competitors in terms of keyword positioning, traffic, and other SEO metrics. Practical applications include competitive keyword research, identifying keyword gaps, and optimizing SEO strategies by understanding where a domain is besting or being bested by competitors.
Use Case Examples
- Compare the keyword rankings of your website against a list of competitor domains to find keywords where you rank better or worse.
- Filter keyword comparisons by specific criteria such as competition level, traffic, or keyword volume to focus on the most relevant SEO opportunities.
Properties
| Name | Meaning |
|---|---|
| Input | The requested URL or domain to analyze and compare against competitors. |
| Competitors | List of competitor domains or root domains to compare the input domain against. |
| Accepted Types | Filter for keyword comparison types such as bested, besting, exclusive, missing, mixed, or auto to refine the comparison results. |
| Missing | Boolean to include positions where the input domain is not positioned but competitors are. |
| Besting | Boolean to include positions where the input domain is positioned and better than at least one competitor. |
| Bested | Boolean to include positions where the input domain is positioned but at least one competitor is better positioned. |
| Exclusive | Boolean to include positions where only the input domain is positioned and none of the competitors. |
| Page | Page number for paginated results. |
| Line Count | Maximum number of results to return. |
| Mode | Determines whether the input is treated as a domain, root domain, URL, or auto-detected. |
| Additional Fields | Collection of optional filters and parameters to refine the keyword comparison results, such as traffic thresholds, competition levels, keyword inclusion/exclusion regex, and sorting order. |
Output
JSON
keywords- List of keywords compared between the input domain and competitors with detailed ranking and traffic data.totalCount- Total number of keyword comparison results available.page- Current page number of the results.lineCount- Number of results returned per page.
Dependencies
- Requires an API key credential for Haloscan API access.
Troubleshooting
- Ensure the input domain or URL is correctly formatted and accessible.
- Verify that the competitors list is provided and correctly formatted as multiple values if needed.
- Check API key credentials and permissions to access the Haloscan API.
- If no results are returned, try adjusting filters or increasing the line count and page parameters.
Links
- Haloscan API Documentation - Compare Domain Keywords with Competitors - Official API documentation for the keyword comparison endpoint used by this node operation.