Actions45
- Evento Actions
- Criar Evento De Acesso Concedido
- Criar Evento De Aguardando Pagamento
- Criar Evento De Boleto Impresso
- Criar Evento De Carrinho Abandonado
- Criar Evento De Nota Nps
- Criar Evento De Pacote Aguardando Retirada
- Criar Evento De Pacote Saiu Para Entrega
- Criar Evento De Pedido Cancelado
- Criar Evento De Pedido Despachado
- Criar Evento De Pedido Entregue
- Criar Evento De Pedido Estornado
- Criar Evento De Pedido Pago
- Criar Evento De Pedido Processando
- Criar Evento De Pesquisa Nps
- Criar Evento De Progresso De Envio
- Criar Evento De Redefinicao De Senha
- Gerenciamento Da Conta Actions
- Grupo De Variável Customizada Actions
- Integração Actions
- Lead Actions
- Lista De Lead Actions
- Variável Customizada Actions
Overview
The node is designed to create an "Abandoned Cart Event" within an event tracking or marketing automation system. It collects detailed customer and cart information to register an event when a shopping cart is abandoned, which can be used for follow-up marketing campaigns, customer engagement, or analytics.
Typical use cases include:
- Triggering email reminders or SMS notifications to customers who left items in their cart without completing the purchase.
- Analyzing abandoned cart data to improve sales funnels.
- Integrating with CRM or marketing platforms to automate retargeting efforts.
For example, after a user adds products to their online shopping cart but leaves the site without checking out, this node can capture that event with customer details and product info, enabling targeted re-engagement.
Properties
| Name | Meaning |
|---|---|
| Primeiro Nome | Customer's first name (required) |
| Sobrenome | Customer's last name |
| Telefone | Customer's phone number including country code and area code (required) |
| Customer's email address | |
| CPF/CNPJ | Customer's document number (CPF or CNPJ, Brazilian tax IDs) |
| Data De Nascimento | Customer's birthdate in format YYYY-MM-DD |
| Gênero | Customer's gender |
| Moeda | Currency type used by the customer (e.g., BRL, USD, GBP) |
| IP | Customer's IP address |
| Produtos | List of products in the cart (required). Each product includes: |
| - Nome Do Produto: Product name (required) | |
| - Quantidade Do Produto: Quantity of the product (required) | |
| - Valor Do Produto: Value/price of the product (required) | |
| Checkout | Information about the checkout process, including: |
| - Url: URL to return the customer to complete the purchase | |
| - ID: Cart identification code |
Output
The node outputs JSON data representing the created abandoned cart event. This output typically includes confirmation of the event creation and may echo back the submitted customer and cart details.
No binary data output is indicated.
Dependencies
- The node requires access to an external event tracking or marketing API where the abandoned cart event is registered.
- An API key or authentication token credential must be configured in n8n to authorize requests to this external service.
- Proper network connectivity to the external API endpoint is necessary.
Troubleshooting
- Missing required fields: If mandatory properties like "Primeiro Nome", "Telefone", or "Produtos" are not provided, the node will likely fail. Ensure all required inputs are filled.
- Invalid product data: Each product must have a valid name, quantity, and value. Incorrect or missing product details can cause errors.
- API authentication errors: Failure to provide valid credentials or expired tokens will result in authorization errors.
- Network issues: Connectivity problems to the external API will cause request failures.
- Incorrect date format: The birthdate must follow the YYYY-MM-DD format; otherwise, it might be rejected.
To resolve these issues, verify input completeness and correctness, check credential validity, and ensure stable network access.
Links and References
- No direct links available from the source code.
- For best practices on abandoned cart events, consider reviewing documentation of your marketing or event tracking platform.
- General guidance on e-commerce abandoned cart recovery strategies can be found on marketing blogs and platforms like HubSpot or Shopify.