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Overview

This node integrates with the Matomo API to perform various analytics operations based on the selected resource and operation. Specifically, for the 'Visits Summary' resource and 'Get Visits Converted' operation, it retrieves the number of visits that resulted in conversions for a specified site and period. This is useful for analyzing conversion rates and understanding visitor behavior on websites. Practical applications include tracking marketing campaign effectiveness, monitoring e-commerce conversions, and generating reports on visitor engagement.

Use Case Examples

  1. Retrieve the number of converted visits for a website over the last month to evaluate marketing campaign success.
  2. Fetch conversion data for multiple sites to compare performance across different domains.

Properties

Name Meaning
Query Parameters A collection of optional parameters to filter and customize the API request, such as site ID, date range, segment filters, and other Matomo-specific options.

Output

JSON

  • visitsConverted - The number of visits that resulted in conversions as returned by the Matomo API.
  • otherMetrics - Additional metrics related to visits and conversions depending on the API response.

Dependencies

  • Requires Matomo API credentials including domain URL and authentication token.

Troubleshooting

  • Ensure that the Matomo domain URL and authentication token are correctly configured; missing these will cause authentication errors.
  • Verify that the query parameters are valid and supported by the Matomo API to avoid request errors.
  • Check network connectivity to the Matomo server to prevent request timeouts or connection failures.
  • If the API returns unexpected data formats, ensure the Matomo instance is up to date and the API endpoints have not changed.

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